Thursday, August 9, 2012

Gen Y Members Would Rather Go To Dentist Than Negotiate Vehicle Purchase

We've been hearing a lot lately that young people across the country are getting drivers licenses and buying cars at significantly lower rates than in the past. We're in the process of working on our Metropolitan Tranpsortation Plan (MTP), Horizon 2040, that is a long term 'blue print' for transportation for our area. Taking into account that young people will be making many of our transportation decisions in the future, we planned a 'roundtable discussion' around the topic of young people and transportation, to help develop the MTP.

Based on that background information, I wasn't surprised when I saw a study this morning that says Generation Y members, people born between 1980 and 1998, consider negotiations with a car salesman to be more painful than a trip to the dentist. Really?? And that is going to mean some changes in how we buy cars as 'millenials,' as they are called, currently represent two of five car buyers and could be purchasing 75 percent of vehicles by 2025.
Auto News has the story.

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About SRTC

SRTC is the federally designated Metropolitan Planning Organization (MPO) for Spokane County. Urbanized areas with populations exceeding 50,000 people are required to have an MPO. SRTC was formed to address the county's transportation planning needs. It provides coordination in planning between the public, cities, small towns, the county, the state, transit providers, and tribes.

SRTC offers services including transportation monitoring, transportation modeling, census information analysis, travel demand forecasting, historical traffic count analysis, geographic information systems, and trip generation rates.