Wednesday, April 15, 2015

Car Buyers Want Their AM/FM Radios Still

From the "priorities" file- apparently ipods, Pandora and other radio apps, and other kinds of in-vehicle entertainment aren't enough- people still want an AM/FM radio in their cars.

Despite the technological advances that are making the car a digital hub on wheels, the consumer’s love affair with AM/FM radio remains and the number of radio listeners are staggering. More Americans listen to AM/FM radio each week than use Facebook. Nearly 60% of the population listens to the radio on a daily basis and nearly 85% of the American people report listening to the radio at least once a week.

Why so many radio listeners when there are so many other options? Forbes looks at the reasons.

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About SRTC

SRTC is the federally designated Metropolitan Planning Organization (MPO) for Spokane County. Urbanized areas with populations exceeding 50,000 people are required to have an MPO. SRTC was formed to address the county's transportation planning needs. It provides coordination in planning between the public, cities, small towns, the county, the state, transit providers, and tribes.

SRTC offers services including transportation monitoring, transportation modeling, census information analysis, travel demand forecasting, historical traffic count analysis, geographic information systems, and trip generation rates.